europcar started a campaign to show how incredible the drive is to scotland 's isle of skye .
the location is only accessible by bus or private car , and the company enlisted the help of prolific instagrammers .
eight photographers from denmark and scotland embarked on an incredible roadtrip .
they used the hashtag #movingskyewards so others could join in on celebrating the picturesque area .
together the photographers have over a million followers on the social media site .